Develop and implement data-driven digital marketing strategies utilising cutting-edge tools and technologies to optimise performance and ROI

Manage end-to-end execution of digital advertising campaigns, including keyword research, ad copy creation, bid management, and performance analysis across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.

Harness the power of advanced SEO techniques to enhance website visibility and drive organic traffic through keyword research, on-page optimisation, technical SEO, and link building strategies

Curate and amplify engaging content across digital channels, including social media platforms, blogs, email newsletters, and website, using innovative approaches and tools to maximise reach and impact

Utilise advanced analytics platforms such as Google Analytics, Google Tag Manager, and other relevant tools to monitor and analyse campaign performance, identify trends, and uncover actionable insights for optimisation

Stay abreast of emerging trends, technologies, and best practices in digital marketing, automation, and analytics, and proactively integrate new opportunities into our marketing strategies

Collaborate closely with cross-functional teams including product, sales, and development to ensure alignment of digital marketing efforts with overall business objectives and product roadmaps

We are seeking a talented Digital Marketing Executive with a strong technical acumen to join my client. The ideal candidate will be instrumental in devising and executing digital marketing strategies that leverage the latest tools and technologies to drive growth and engagement across digital channels.

Degree in Marketing, Computer Science, Data Science, or related field or equivalent relevant experience

Proven track record of success in digital marketing roles, with a focus on leveraging technology and data to drive results

Expertise in managing digital advertising campaigns across multiple platforms, with proficiency in tools such as Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, etc.

Understanding of SEO principles and best practices, with experience in technical SEO, keyword research, and content optimisation

Proficiency in web analytics tools such as Google Analytics, Google Tag Manager, or similar platforms, with the ability to analyse complex data sets and derive actionable insights

Strong technical aptitude and familiarity with marketing automation platforms, CRM systems, and other digital marketing tools and technologies